Crest
A series of optimized performance creative assets designed to lift sales and build awareness around the Crest DTC offering.
client
P&G
CD
PERFORMANCE
Crest
In order to drive rapid growth and scale the Crest White Strips DTC business we produced creative around a strategic content calendar designed to keep creative fresh and hit seasonal tentpole moments throughout the year. The creative mix featured a range of content types covering branded, UGC and influencer.
Solution
